MEGA SEO offers an end-to-end automated SEO tool focused on content generation and optimization. They help startups automate processes like keyword research, content creation, internal linking, and posting, and turn novel sources of content like Reddit and YouTube into SEO-optimized content. In creating top-tier content for their clients, MEGA SEO relies on quality visuals for every post to enhance engagement and help customers maintain a cohesive brand image.

The problem: Inefficient and costly image generation

MEGA SEO creates a tailored image for every article across all of its customers—producing thousands of articles per day. This makes consistency a critical variable in their daily operations. 

Historically, they relied on DALL-E for image generation but faced continuous challenges. DALL-E frequently produced inconsistent outputs, requiring manual intervention to regenerate images. It also struggled with hallucinations, generating irrelevant elements that made images unusable for customers. These issues significantly increased the company’s costs and impacted customer trust. As a fully automated SEO tool, sending faulty images was not a good look. 

Additionally, customization and fine-tuning with DALL-E were limited, making it difficult for MEGA SEO to adhere to specific brand guidelines for each client.

All of these issues, combined with their impact on cost due to extensive revisions and manual oversight, created serious inefficiencies in their image generation process.

The solution: Why Recraft stood out

MEGA SEO evaluated several alternatives, including Midjourney and Stable Diffusion, before discovering Recraft. Recraft quickly stood out because of its cost efficiency, ease of transition, and performance during testing. The team was impressed by Recraft’s intuitive navigation and UX on both desktop and mobile. 

Making the switch from DALL-E took less than 30 minutes without disrupting workflows—and customers immediately noticed better images. 

Here are the key benefits the team experienced after switching to Recraft:

Cost savings

Recraft's affordable pricing helped MEGA SEO lower per-article costs by more than 50% by reducing manual intervention, lowering image revision cycles, and improving unit economics.  

Better image accuracy

Recraft’s high-precision image generator helps the team produce more reliable image outputs, eliminating irrelevant elements and ensuring top-quality, professional visuals. This helped MEGA SEO to reduce the number of images generated per article by 15%.

“Working with Recraft has been incredible. Not only do the images look 100x better than they did with DALL-E, but we’re saving a ton of money on our generation costs, a ton of time by having much greater consistency, and our customers are happier… plus, the team there has been amazing to work with.” - Michael Ralph, MEGA SEO Cofounder

Improved design consistency at scale  

With Recraft, MEGA SEO helps clients create consistent, branded images in custom styles. Their customers can upload five reference images, which are used to train an image model. Then, they generate endless blog visuals in that style—an ideal way to streamline image generation for thousands of daily articles.

Enhanced customization capabilities

Recraft’s robust customization tools transformed the company’s ability to create tailored, AI-generated images. Fine-tuning images became simple: Adding details, changing colors, or modifying dimensions only takes a few minutes—whereas before they had little to no control over these elements.

Better SEO results

Customers have been loving the new images and brand cohesiveness. They’re especially excited about the prospect of reducing bounce rates, improving shareability, and driving higher click-through rates (CTR) given the higher quality images compared to the DALL-E-generated ones.

Before and after results from MEGA SEO customers

Customer #1: A dog park marketplace

MEGA SEO’s customer, a dog park marketplace, elevated their image generation with consistent, on-brand visuals using Recraft. They can now generate more sensical images that perfectly fit the style and coloring of their brand for a more cohesive blog—without sacrificing quality.

Before Recraft: 

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After Recraft:

Customer #2: A B2B SaaS helping companies improve user engagement

This B2B SaaS company needed greater consistency when it came to image style. The lack of brand cohesion was causing them to post fewer and fewer articles, nearly driving churn. Using Recraft, MEGA SEO SEO transformed this client’s images to encapsulate their style and specific brand colors (primary and secondary oranges, along with primary and secondary blues). 

Before Recraft:

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After Recraft:

Customer #3: A B2B SaaS supporting insurance agents

Another customer, a B2B SaaS supporting insurance agents, went from eight to 10 regenerations per article to less than three with Recraft. Due to their highly niche blog content, Recraft was the only tool that could support extreme precision and customization — while still meeting their brand style guidelines. The results are more consistent, accurate images that perfectly incorporate their brand’s colors and elements.

Before Recraft:

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After Recraft:

Conclusion

After dealing with inefficient and costly image generation, MEGA SEO found Recraft. They now produce consistent, high-quality images for thousands of blog posts a day—at less than half the cost.

Recraft provides everything the company needs for scalable image generation: design consistency for on-brand visuals, advanced customization tools, and high precision for reliable outputs—helping reduce the number of images generated per article by 15%.

Get started with Recraft

Ready for next-level AI images? Whether you’re a marketer or an expert designer, Recraft has you covered. Enjoy precise AI-generated images, ample customization, and a comprehensive editing toolset. 

Our AI image generator with superior prompt understanding helps you automate your designs so you can generate high-quality images at scale. Learn more about Recraft’s API, including features, real-life examples, and other generation tools — for mockups, vectors, icons, and more! With Recraft's API, creators can now create custom styles that define the visual appearance of generated images, including textures, colors, composition, and more. We offer four base style classes: realistic image, digital illustration, vector illustration, and icon, providing a wide range of creative possibilities.